Forward-deployed AI consultant · Ontario, Canada

I embed in your company for 90 days and move the number that matters.

AI should earn its place in your business. I work with your team to find the opportunity, build the workflow or app, and measure the return. Your systems. Your ownership.

Book an intro call See the 90-day plan

A REAL client result: 390 hours/year back. CAD $16,875/year in illustrative capacity value.

Not sure how? Get into a free live session.

Two practical AI demos. Bring your questions. Thursday, 1:00 to 1:45 pm ET. 15 seats.

Save my seat See the schedule

The person who shows up

Russell Cole, founder of Corbel Ops — Russell Cole
Founder and lead operator. Accountable for the result.

What you can expect

On site, in your building
Any AI model, no vendor lock-in
A REAL client result: 390 hours/year back after one week. CAD $16,875/year in illustrative capacity value.
HubSpot, Salesforce, and Airtable certified

Why now

AI use is common. Follow-through isn’t.

The opportunity is turning a promising experiment into work your team can rely on. Pick one useful task. Build it. Measure the return.

88%¹

of respondents say their organization regularly uses AI in at least one business function.

62%¹

of AI-using organizations are still experimenting or piloting, rather than scaling.

Source and what the numbers mean

McKinsey, The state of AI in 2025, November 2025, Exhibit 1. Among AI-using organizations, 32% are experimenting and 30% are piloting. This measures deployment stage, not a failure rate.

Work worth fixing

Start with the work

Which task is taking your team’s time?

These are starting points, not promises of automation. We check the task, access and approvals before choosing a fix.

Sales and marketing

Lead research, follow-up, CRM updates, proposals.

Operations and admin

Scheduling, inbox triage, reports, moving data between tools.

Leadership and finance

Management reports, budget tracking, invoice follow-up, meeting briefs.

HR and culture

Onboarding, training material, policy lookup, staff communications.

Talk through your task

Your tools, wired

Works with the AI models and tools you already run. No vendor lock-in.

AI models and workplace tools

Claude
ChatGPT
Gemini
Meta Llama
Mistral
Microsoft 365
Google Workspace
Notion
Slack
Microsoft Teams
Zoom

CRM, project, automation, and scheduling

Salesforce
HubSpot
Attio
Monaco
Airtable
monday.com
Asana
Jira
Trello
Zapier
Make
n8n
Calendly
Cal.com
Twilio
Resend

The boundary

Clear control before AI touches the workflow.

Corbel states the access, data, provider, approval, change, incident, evidence, and exit boundaries before accepting responsibility. Trust is part of the operating design, not a claim added afterward.

Which AI models do you use?

Whichever model fits the job and your rules: Claude, ChatGPT, Gemini, Microsoft Copilot, or open models like Llama and Mistral when data cannot leave your control. I test them against your real work and pick on results, not brand. Only tools your company approves, and no customer data goes into anything that is not approved.

What about our data?

The security boundary is drawn in week one, before anything is built. Your systems stay yours, in your accounts, under your logins. The standing commitments are on the Trust page.

Read the Trust commitments How approved AI history is used

How Corbel works

One loop, run until the number moves.

It is the same loop every time. The models change. The discipline does not.

Find the lost hours

I sit with the people doing the work and list every manual task from the last two weeks. The one eating the most hours gets circled.

Week one, on site

Name the number

Before anything gets built, we agree on the metric: hours back, mistakes cut, or money made. That number is what you are buying.

Before any build

Build the fix

AI workflows, integrations or a custom app, built around the job. The right model, your existing systems, and a team that can use it.

Any model, your stack

Prove it moved

Before and after, measured, in a two-minute demo your team can watch. Four hours down to twenty minutes is a fact, not a promise.

Measured weekly

Hand it over

I run it under Operate, or I train someone on your team to run it. Either way, every list, workflow, and document is yours.

Yours to keep

How Build works

The 90-Day Embed

Ninety days, on site, with a handoff built in.

An embed is a run of the loop with me inside your building. It starts with a map and ends with a hand-over. Nothing about it depends on keeping me around.

Days 1 to 14

Map

I sit with the people doing the work. Every manual task from the last two weeks goes on a list. We circle the ones eating the most hours, draw the security boundary, and agree the number.

Days 15 to 45

First fixes live

Two to four workflows built with the right AI model and the tools you already pay for, wired with your real process documents until they hold. Each one measured against its number, every week.

Days 46 to 75

Compound

The tasks your team now brings me run through the same loop. The person on your team who will own this shadows every build, so the knowledge stays in the building.

Days 76 to 90

Hand over

Runbooks, ownership, and the numbers side by side with day one. Then you decide: I run it under Operate, your own person runs it, or both.

On site means on site. Ontario is home. Elsewhere in North America, travel is agreed before day one. For the right engagement, we can discuss how it fits the scope.

See the full 90-day plan

Results that matter

The destination

More time. Fewer mistakes. More money.

The destination is always one of three things: hours back, mistakes cut, or money made. If a piece of work cannot be tied to one of those, I do not build it.

Book an intro call

How Operate keeps it running

Real customer ROI

Client result

Real Customer ROI: Orillia Central Preschool

The problem: Reporting and paperwork ate the Executive Director’s evenings.
The goal: Give those hours back, with tools her own team could run.
The work: One week with the team: learn how the work actually gets done, then put AI tools on the reporting and paperwork.

390 hrs/yearreturned at that rate, from one week of setup

Measured: 7.5 hrs/week back for the Executive Director’s role after one week of work. Annualized: 7.5 × 52 = 390 hours. She runs the tools herself now.

In her words

MaryAnn McLennan, Executive Director, Orillia Central Preschool — **MaryAnn McLennan** Executive Director, Orillia Central Preschool

Who this is for

Fit

Who this is for, and who it is not.

One operator, one embed at a time. That only works when the fit is honest on both sides.

For

Owner-led companies with real operations: sales, service, admin, production, or a back office that runs on people and spreadsheets.
Ten to two hundred people, one site that matters, and a leader who will make a decision every week.
Teams already paying for tools nobody fully uses.
Anyone who wants an AI person on staff and cannot find one to hire.

Not for

A chatbot on the website, or AI for the press release.
Companies that will not give access to the systems and the people doing the work.
Work that has to happen without being measured.
Enterprises that need a vendor rather than a person.

Pricing: Embed

Embed

The 90-Day Embed

Starting atCAD $9,000/month

90-day minimum. Travel outside Ontario agreed before day one; terms are negotiable for the right engagement.

On site for 90 days: map the lost hours, build the fixes, prove the numbers, hand over. The full loop with me in the building, then Operate is optional.

Book an intro call The full 90-day plan

The 90-Day Embed in full

Pricing: Review

Review

Systems Review

Starting atCAD $2,999

Map the work, find what is failing, and leave with an executable roadmap. The smaller start.

Book an intro call

Systems Review in full

Pricing: Build

Build

Starting atCAD $4,999

Fix a workflow, connect your systems, or build a custom app your team controls.

Book an intro call

How Build works A bounded Build: Bid Screening

Pricing: Operate

Operate

Starting atCAD $500/month

Monitoring, maintenance, and support for one approved workflow. Co-managed and fully managed operation are scoped to responsibility.

Book an intro call

How Operate keeps it running

Pricing: Sales Engine

Sales Engine

All-inCAD $6,750/month

A managed outbound engine that books qualified meetings on your calendar. Remote, measured weekly.

Book an intro call How Sales Engine works

The roadmap is yours whether or not Corbel continues. Build and Operate remain optional.

Sales Engine in full

Free Thursday session

Free · Live online · Every Thursday

Not sure how? Get into a free live session.

Forty-five minutes at 1:00 pm ET. Two common business problems, two working demos: the goal, the existing stack, the AI options and a test run. Fifteen seats, with time for questions.

Save my seat See the schedule

Next session

Every Thursday

Two business problems each week

Time: 1:00 to 1:45 pm ET
Cost: Free
Seats: 15 per session

About Corbel

Deployed and built for real businesses.

With client teams

Orillia Central Preschool
Tidy Tails
Plum Communications
Cronkitup Music Labs

AI put to work with external teams, then handed over so they can run it.

Apps built and owned

Full-stack app development, from the workflow to the working product.

FuwariGrooming bookings, messaging and payments. Runs at Tidy Tails. Live web, iPhone beta.
ChildCareOSChildcare operations for admin, educators and parents. Private release for Orillia Central Preschool.
StonewiseA care-companion web app where AI-assisted input is checked by a person. Live.
Playing for KeepsA league platform. Live.
Signal EngineA research tool wired into AI assistants over MCP.

HubSpot Certified
Salesforce Certified
Airtable Certified
Attio Daily driver
Monaco Pro

Your host

Your AI person. Your business builder.

Russell ColeFounder and lead operator. One operator, shows up in person.

I’m Russell Cole. A Swiss army knife for your business, with AI implementation at the centre.

See the whole business. Strategy, marketing and sales, connected to how the work gets done.
Build what it needs. Practical AI, automations, integrations and full-stack apps.
Make it yours. Measured results, clear documentation and a person on your team who can run it.

Strategy: Choose the right problem
Build: Turn it into working software
AI: Put it to work every day

Your team keeps the playbook.

The library stands for what stays after the work: workflow guides, operating notes and training. No dependence on me to keep the system running.

See how the handoff works

Learn to be the AI person

FAQ

The things people ask before they book.

Short answers. The long ones happen on the call.

What does forward-deployed mean?

It means I come to you. Mapping is on site, always. Building is mostly remote with on-site days at the milestones, because that is where the work goes faster. The hand-over is on site. You get a person in the building who owns the result, not a vendor on a call.

Why not just hire someone?

You can, and eventually you should. Right now AI skills are the hardest skills in the world to hire for, and people who have them command a 62% wage premium³. The embed gets the first results inside 90 days and trains someone on your team to keep it going. That is the hire, made easier.

Which AI models do you use?

Whichever model fits the job and your rules: Claude, ChatGPT, Gemini, Microsoft Copilot, or open models like Llama and Mistral when data cannot leave your control. I test them against your real work and pick on results, not brand. Only tools your company approves, and no customer data goes into anything that is not approved.

What about our data?

The security boundary is drawn in week one, before anything is built. Your systems stay yours, in your accounts, under your logins. The standing commitments are on the Trust page.

What if the number does not move?

Then you will know by day 45, not day 90, because it is measured every week. You keep the roadmap, the fixes, and the documentation either way. Operate is optional.

Do you only do the full embed?

No. A Systems Review is the smaller start. Build, Operate, and the Sales Engine stand on their own. The embed is all of them in one run, with me in the building. If you would rather grow your own AI person, start at Learn.

PwC, 2026 Global AI Jobs Barometer, June 2026. Average advertised wage premium for workers with AI skills: 62%.

Your intro call

Twenty minutes, no pitch deck

What the intro call covers.

The work. You walk me through the task that eats the most hours, or where you think time and money slip away.
The size of it. We put rough numbers on it: hours, people, cost.
The options. An embed, a Review, a Build, or nothing at all, and why.
Your next step. You leave with a straight recommendation.

Bring the one task that eats the most hours, and who does it today.

Book an intro call

Prefer email? hello@corbelops.com

Thanks for walking the hall. Back to the front portal

I embed in your company for 90 days and move the number that matters.

Not sure how? Get into a free live session.

Russell Cole

AI use is common. Follow-through isn’t.

Which task is taking your team’s time?

Sales and marketing

Operations and admin

Leadership and finance

HR and culture

Works with the AI models and tools you already run. No vendor lock-in.

AI models and workplace tools

CRM, project, automation, and scheduling

Clear control before AI touches the workflow.

One loop, run until the number moves.

Find the lost hours

Name the number

Build the fix

Prove it moved

Hand it over

Ninety days, on site, with a handoff built in.

Map

First fixes live

Compound

Hand over

More time. Fewer mistakes. More money.

Real Customer ROI: Orillia Central Preschool

What a client says

Who this is for, and who it is not.

For

Not for

The 90-Day Embed

Systems Review

Build

Operate

Sales Engine

Not sure how? Get into a free live session.

Deployed and built for real businesses.

With client teams

Apps built and owned

Your AI person. Your business builder.

The things people ask before they book.

What the intro call covers.